Vivid Perfume by Liz Claiborne, Vivid is a striking floral scent released in 1993. The bottle stays true to the elegant simplicity many have come to know from the designer.
Top notes add refreshing bursts of citrus to powdery sweetness. Tangerine and bergamot blend with Egyptian sage, freesia, and violet. Middle notes create a beautiful arrangement of iris, peony, gardenia, jasmine, lily, and Bulgarian rose. Amber, vanilla, musk, and sandalwood bring a rich earthy aroma to the base.
Liz Claiborne was created by the namesake herself, her husband, Art Ortenberg, Leonard Boxer, and Jerome Chazen, both business partners. Striking while women moving into the workforce was trending, the brand launched singular work pieces that could be mixed and matched together. The idea was innovative for the time and allowed a successful start for the company. Breaking glass ceilings, the company was the first to enter the Fortune 500 with a woman founder. The first perfume released in 1986, a cologne for men just a few short years later.