Zen White Heat Perfume by Shiseido, Zen White Heat is a women’s floral woody musk perfume with floral, fruity, citrus, fresh spicy, and aromatic main accords.
Introduced in 2011, this scent opens with head notes of coriander, bergamot, black currant, and raspberry. Floral heart notes of jasmine, hyacinth, freesia, rose, peony, and magnolia are followed by base notes of musk, amber, and sandalwood. Good for spring and summer day wear, this fragrance has soft sillage and moderate longevity.
Shiseido, one of the world’s oldest cosmetics companies, was founded in 1872 by pharmacist Arinobu Fukuhara as a Western-style pharmacy in Tokyo, Japan. In 1917, it began shifting from pharmaceuticals to cosmetics and fragrances with the launch of the first fragrance ever created by Japanese people and a face powder with seven colors, which was considered a departure from the norm of white face powder. International expansion began in the late 1950s, and the company is now the parent of at least 18 brands.