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MCM Crush by MCM for Women is a vibrant floral-fruity-woody fragrance launched by the luxury fashion house Mode Creation Munich in 2024. Created by master perfumer Frank Voelkl, the scent is built around an intriguing "fire and ice" concept that blends fresh, crisp elements with warm, sensual undertones. The fragrance opens with an invigorating burst of frozen pear, pink pepper, and black currant, which seamlessly transitions into a feminine heart of magnolia, white peony, and Rose de Mai. Its lasting impression is anchored by a smooth, sophisticated base of upcycled cedarwood, cashmere wood, and ambrette, resulting in a playful yet clean everyday scent.
Floral Fruity Woody
MCM Crush by MCM for Women is an exceptionally versatile daytime fragrance that shines brightest during the spring and summer months due to its crisp fruit and airy floral profile. With its moderate projection, it is perfectly suited for casual everyday wear, office environments, brunch dates, and daytime social gatherings where you want to smell effortlessly clean without overpowering the room.
| Brand | MCM |
| Gender | Women |
| Top Notes | Frozen Pear, Pink Pepper, Black Currant, Apricot Nectar |
| Heart Notes | Magnolia, Rose de Mai Absolute, White Peony Infusion |
| Base Notes | Upcycled Cedarwood, Ambrette, Cashmere Wood |
| Perfumer/Created by | Frank Voelkl |
| Fragrance Family | Floral Fruity Woody |
| Year of Launch | 2024 |
| Occasion | Everyday and Casual |
| Season | Spring and Summer |
| Product Category | Fragrance |
Alcohol Denat., Fragrance/Parfum, Water/Eau (Aqua), BHT, Benzyl Alcohol, Benzyl Salicylate, Citronellol, Geraniol, Hydroxycitronellal, Limonene
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