Stetson Black Cologne by Coty, Stetson Black is a warm, spicy, and woody scent for men that was launched in 2005.
The scent contains sandalwood in its opening followed by a heart of lavender, woodsy notes, and spices. The fragrance has a base of suede. This cologne also won the FiFi Award Fragrance of The Year Men’s Popular Appeal in 2006.
Joseph Marie Francois Spoturno began his brand in 1904 after changing his name to the more French-sounding Francois Coty. The cosmetics brand released its first fragrance, called La Rose Jaqueminot, in 1904 with the beginning of the company. The initial fragrance proved to be extremely popular and made the Corsica native a millionaire.
Perfumes, which were previously seen as a reservation for those with excessive wealth, became attainable to middle class women because of the company’s marketing campaign to provide these women with smaller and simpler bottles of the same scents at an affordable cost.